A few days ago, I got here throughout a social media advertising organization who known as themselves “gurus” in on-line advertising. When I took a have a take a observe one in all their customers’ Facebook web page, I observed they have been the use of a profile web page in place of a fan web page. This isn’t simplest towards the Facebook announcement of rights and responsibilities, however it is also very useless in terms of on-line advertising. As a result, I designed this take a look at that will help you decide if the organization you have employed honestly is aware of what they may be doing.
Simply take a look at off the questions that observe on your virtual organisation of Agencja Marketingowa Warszawa and discover how they rating on the end.
- Does your organization offer you with month-to-month analytic reports?
- Does your organization have their personal Facebook fan web page?
- Does your organisation publish content material on their Facebook web page at the least four instances a week?
- Does your organisation have their personal Twitter web page?
- Does your organisation publish content material on their Twitter web page at the least four instances a week?
- Does your organisation have a blog?
- Does your organisation publish at the least three blogs in line with week?
- Does your organisation produce other customers on your industry?
- When you name your organisation, does a person answer? (Not an answering machine)
- Does your organisation touch YOU at the least as soon as in line with month?
- Is “social media” indexed as a functionality on their internet site? (Doesn’t depend if it is now no longer at the list)
- Has your organisation supplied you with examples or case research of preceding work?
- Does your organisation let you know of critical social media news?, i.e. new Facebook policies or new social media platform?
- Does your organisation screen the net communique concerning your enterprise?
- Does your organisation provide social media education for you and your company?
- Does your organisation get your audience engaged in talk on-line?
- Does your organisation examine terrible comments/publish earlier than managing them on-line? (Do NOT take a look at in the event that they robotically delete terrible comments)
- Has your organisation ever advised the use of YouTube to sell your enterprise?
- Has your organisation ever advised walking a PPC (Pay Per Click) advert for you?
- Are your bodily promotions in sync together along with your on-line promotions?
18-20 – “A” – Your organisation is aware of the way to use powerful on-line advertising techniques to sell your enterprise. Keep them around, those are tough to find.
15-17 – “B” – Your organisation is a touch difficult across the edges, however can nonetheless sell your enterprise and speak together along with your audience on-line.
12-14 – “C” – There is a distinction among a advertising organisation and an internet advertising organisation.
Just due to the fact your organisation can be accurate at advertising your enterprise physically, does not imply they recognize the way to efficiently promote it on-line. You can also additionally need to take into account hiring an organisation that knows powerful on-line advertising techniques.
Eleven and under – “F” – Your organisation lacks a stable expertise of the way to sell your enterprise on-line. You can also additionally need to consider hiring a person who knows the way to use virtual advertising or social media in a extra powerful way.
Remember, how your organisation represents themselves is immediately associated with how they will constitute you.
If they are not the use of social media (Facebook, Twitter, Flickr) efficiently to leverage their personal enterprise, what makes you suspect they will use it efficiently to sell yours? If your organisation did now no longer honest nicely in this take a look at, they’ll lack an expertise of the way to use on-line advertising efficiently, which need to improve a purple flag for you.
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You also can e mail us to discover how you could acquire a unfastened audit of your cutting-edge on-line advertising campaign.